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Time-Bound High-Impact Fully Branded

Launch. Engage.
Measure.

One-time brand activations built around product drops, seasonal moments, or cultural events. Set your dates, define the rules, and let players engage while they play.

Your Brand.
Their Game.

Campaigns are time-bound activations that create urgency and drive concentrated engagement. Whether it's a four-week product launch, a weekend seasonal push, or a cultural moment tie-in, campaigns give your brand a defined window to activate millions of gamers.

Players discover your campaign inside the games they already play, opt in through the DevourPlay overlay, and complete branded challenges — gameplay objectives, social missions, photo submissions, and more. Every interaction tracked, every conversion attributed.

From Brief To
Brand Moment.

01

Define

Choose your games, set campaign dates, define the challenges players will complete, and configure your prize pool.

02

Build

We build your branded campaign page, configure the quest objectives, and connect it to the game event pipeline.

03

Launch

Players see your campaign in the overlay, opt in, and start completing challenges. Engagement happens where they already are.

04

Measure

Real-time dashboards show registrations, completions, brand interactions, and conversion rates. Full attribution from first touch to final action.

Campaign Toolkit

Quest Challenges
Gameplay objectives, social follows, site visits, UGC submissions — mix and match to build multi-step quest arcs.
AI Photo Missions
Players screenshot brand moments in-game. AI validates every submission instantly — zero manual review required.
Flexible Scheduling
Run campaigns for a weekend, a week, or a full quarter. Weekly challenge rotations keep engagement fresh throughout.
Live Analytics
Real-time dashboards with registrations, completions, conversion funnels, and full-funnel attribution reporting.
Polaris • Call of Duty

75K Players. 53.4% Signup Rate. Zero Paid Acquisition.

Polaris ran a four-week campaign inside Black Ops 7 with weekly challenges, AI photo missions, and a custom Polaris RZR grand prize.

75K
Registered Players
53.4%
Signup Rate
Read the full story

Launch Your
Campaign.

See how brands like Polaris drove 75K players with a 53.4% signup rate — and build yours on the same infrastructure.

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